The Endeavor: TiO2-Enhanced Coating Systems
Sustainable, self-cleaning façades that reduce maintenance and improve urban air quality
The demand for low-carbon, cost-effective building solutions is growing, and TiO2-Enhanced Coating Systems are at the forefront of this transformation. Our photocatalytic coating technology enhances durability, preserves aesthetics, and makes cities cleaner and more sustainable.

Innovation & Technology
Our photocatalytic cementitious coating incorporates titanium dioxide (TiO2) for application on residential and non-residential building surfaces. This technology develops self-cleaning façades that maintain the original aesthetics while cutting maintenance time and costs by up to 50%.
Environmental Benefits
Continuous exposure to UV radiation, pollution, temperature variations of +40°C, and humidity accelerates façade degradation, causing stains, fading, and reduced durability. TiO2 coatings break down pollutants such as nitrogen oxides (NOx), volatile organic compounds (VOCs), and particulate matter (PM), supporting cleaner, healthier urban environments.
Reduced Maintenance
Traditional operation & maintenance procedures consume high amounts of water, cleaning chemicals, and labor, often risking damage to the building’s architectural identity. Our system reduces these interventions, preserving the façade’s appearance while maintaining functionality.